Case Study

Art Reynolds Music

Music video, photography and release storytelling for a historically significant gospel, soul and R&B artist.

Project overview

Promoting newer creative work while honoring an important musical legacy.

For Art Reynolds Music, BurkeMedia helped support the digital and promotional presence of a historically significant gospel, soul and R&B artist through music video production, headshots, photography, behind-the-scenes content and release-focused storytelling.

Art Reynolds is best known as the writer of “Jesus Is Just Alright,” a gospel song first recorded by The Art Reynolds Singers and later made famous through major versions by The Byrds, The Doobie Brothers and DC Talk.

  • Music videos for newer projects
  • Professional headshots and photography
  • Behind-the-scenes recording session content
  • Release-focused storytelling
  • Legacy-aware artist presentation
  • Content honoring the writer of “Jesus Is Just Alright”

Music and legacy

Visual storytelling for an artist with lasting cultural impact.

The goal was not only to promote newer music, but to help present and preserve the story of an artist with decades of musical history.

Music videos

New release promotion

BurkeMedia shot music videos that gave Art Reynolds’ newer songs a stronger promotional presence.

Headshots

Professional artist visuals

Updated portraits supported website, social media, press, music promotion and public-facing brand needs.

Story

Legacy-focused presentation

Content connected newer releases to the broader story of an artist whose work crossed gospel, rock, soul and Christian music.

Behind the scenes

Content that brought the creative process closer to the audience.

Studio

Recording session documentation

BurkeMedia documented recording sessions and behind-the-scenes moments connected to newer releases.

Promotion

Release storytelling

Promotional visuals and video gave fans and new listeners a more personal connection to the music.

History

Respect for the catalog

The work helped honor Art Reynolds’ place in music history while supporting ongoing creative work.

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